{"id":1803,"date":"2025-09-03T03:36:47","date_gmt":"2025-09-03T03:36:47","guid":{"rendered":"https:\/\/www.yishengpack.com\/?p=1803"},"modified":"2025-09-03T03:38:09","modified_gmt":"2025-09-03T03:38:09","slug":"matte-paper-vs-glossy-paper","status":"publish","type":"post","link":"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/","title":{"rendered":"Papier mat ou papier brillant : La diff\u00e9rence dans l'emballage personnalis\u00e9"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"3024\" height=\"3024\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1.webp\" alt=\"bo\u00eetes-cadeaux en chocolat personnalis\u00e9es-bo\u00eetes magn\u00e9tiques en gros-3-6-12-pi\u00e8ces-1\" class=\"wp-image-1502\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1.webp 3024w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-300x300.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-150x150.webp 150w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-768x768.webp 768w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-12x12.webp 12w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-1200x1200.webp 1200w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-600x600.webp 600w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/05\/Wholesale-Romantic-Customized-Embossing-Cardboard-3-6-12-Piece-Premium-Nut-Brittle-Truffle-Chocolate-Packaging-Magnetic-Closure-Boxes1-100x100.webp 100w\" sizes=\"(max-width: 3024px) 100vw, 3024px\" \/><\/a><\/figure>\n\n\n\n<p>Quand <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/wholesale-packaging-boxes\/\" target=\"_blank\" rel=\"noreferrer noopener\">personnalisation de l'emballage<\/a><\/strong>, Le choix du papier d\u00e9termine l'effet final et la r\u00e9putation de l'entreprise. Les deux finitions de surface les plus connues sont le mat et le brillant. Qu'est-ce qui diff\u00e9rencie r\u00e9ellement le papier mat du papier brillant lorsqu'il s'agit de personnaliser un emballage ? Comment les entreprises peuvent-elles choisir entre ces deux types de papier ? Cet article fournit une explication d\u00e9taill\u00e9e.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Visual_Differences\" >Diff\u00e9rences visuelles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Tactile_Differences\" >Diff\u00e9rences tactiles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Durability_and_Protection\" >Durabilit\u00e9 et protection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Brand_Positioning_and_Application_Scenarios\" >Positionnement de la marque et sc\u00e9narios d'application<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Price_and_Handicraftsmanship\" >Prix et artisanat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#Conclusion_How_to_Choose_the_Right_Wrapping_Paper\" >Conclusion : Comment choisir le bon papier d'emballage ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.yishengpack.com\/fr\/matte-paper-vs-glossy-paper\/#About_Yisheng_Packaging\" >\u00c0 propos de Yisheng Packaging<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Visual_Differences\"><\/span>Diff\u00e9rences visuelles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Papier mat :<\/strong> Il ne pr\u00e9sente pas de reflets tranchants sur sa surface, avec une finition plus lisse et plus polie et un aspect calme et soign\u00e9. Il est g\u00e9n\u00e9ralement utilis\u00e9 sur des surfaces simples mais <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\"noreferrer noopener\">emballage stylistique haut de gamme<\/a><\/strong>, Les produits de consommation courante, c'est-\u00e0-dire les coffrets-cadeaux et les produits cosm\u00e9tiques.<\/li>\n\n\n\n<li><strong>Papier glac\u00e9 : <\/strong>Sa surface lisse et brillante refl\u00e8te, poss\u00e8de une saturation des couleurs plus \u00e9lev\u00e9e et un impact visuel important. Il est g\u00e9n\u00e9ralement utilis\u00e9 sur <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/food-packaging-boxes-wholesale\/\" target=\"_blank\" rel=\"noreferrer noopener\">emballage alimentaire, emballage de boulangerie<\/a><\/strong>, ou sur des paquets o\u00f9 une d\u00e9monstration doit \u00eatre faite.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"2593\" height=\"2593\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8.webp\" alt=\"hot-sale-custom-pull-out-boxes-wholesale-foldable-paper-box-for-chocolate-cookies-8\" class=\"wp-image-1628\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8.webp 2593w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-300x300.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-150x150.webp 150w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-768x768.webp 768w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-12x12.webp 12w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-1200x1200.webp 1200w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-600x600.webp 600w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/06\/Hot-Sale-Wholesale-Foldable-Chocolate-Cookies-Jewelry-Pillowcase-Paper-Packaging-Box-Drawer-Storage-Boxes-Brand-Promotion8-100x100.webp 100w\" sizes=\"(max-width: 2593px) 100vw, 2593px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"3024\" height=\"3024\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5.webp\" alt=\"bo\u00eetes-cadeaux-rigides-de-luxe-en-vert-olive-emboss\u00e9es-bo\u00eete-cadeau-en-gros-5\" class=\"wp-image-1637\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5.webp 3024w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-300x300.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-150x150.webp 150w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-768x768.webp 768w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-12x12.webp 12w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-1200x1200.webp 1200w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-600x600.webp 600w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/07\/Wholesale-Luxury-Classic-Customized-Embossed-Rigid-Gift-Box-with-Compartments-Olive-Green-Packaging-with-Handle-Bag-Foil-Stamping5-100x100.webp 100w\" sizes=\"(max-width: 3024px) 100vw, 3024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tactile_Differences\"><\/span>Diff\u00e9rences tactiles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Papier mat : Son toucher doux et lisse est particuli\u00e8rement adapt\u00e9 \u00e0 la mise en valeur de la texture et de l'aspect artistique.<\/li>\n\n\n\n<li>Papier brillant : Sa finition lisse, facile \u00e0 essuyer, donne une impression de nettet\u00e9 et de modernit\u00e9.<\/li>\n<\/ul>\n\n\n\n<p>Pour les consommateurs, le toucher influence \u00e9galement l'achat, et le papier mat est g\u00e9n\u00e9ralement la premi\u00e8re option, en particulier pour les emballages de produits haut de gamme.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/packaging-box-manufacturing-capability\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"2000\" height=\"1500\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper.webp\" alt=\"papier mat-vs-papier brillant\" class=\"wp-image-1804\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper.webp 2000w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper-300x225.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper-768x576.webp 768w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper-16x12.webp 16w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper-1200x900.webp 1200w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/09\/matte-paper-vs-glossy-paper-600x450.webp 600w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Durability_and_Protection\"><\/span>Durabilit\u00e9 et protection<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Papier mat :<\/strong> Il est moins sensible aux marques de doigts, mais l\u00e9g\u00e8rement moins r\u00e9sistant aux rayures.<\/li>\n\n\n\n<li><strong>Papier glac\u00e9 :<\/strong> La finition brillante de la surface offre une r\u00e9sistance accrue \u00e0 l'eau, aux taches et aux rayures. Elle convient \u00e0 l'emballage des articles qui doivent \u00eatre expos\u00e9s ou exp\u00e9di\u00e9s r\u00e9guli\u00e8rement.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Brand_Positioning_and_Application_Scenarios\"><\/span>Positionnement de la marque et sc\u00e9narios d'application<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bo\u00eetes d'emballage en papier mat : Convient aux entreprises haut de gamme et discr\u00e8tes ax\u00e9es sur la qualit\u00e9, telles que les cosm\u00e9tiques, les bijoux et les coffrets cadeaux de luxe.<\/li>\n\n\n\n<li>Bo\u00eetes d'emballage en papier brillant : Convient aux produits de consommation en vrac et aux produits qui doivent attirer imm\u00e9diatement l'attention, tels que les bo\u00eetes d'emballage de g\u00e2teaux, les bo\u00eetes alimentaires et les bo\u00eetes de boulangerie.<\/li>\n<\/ul>\n\n\n\n<p>Lorsqu'il s'agit de choisir entre <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/custom-packaging-boxes-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">bo\u00eetes d'emballage personnalis\u00e9es<\/a><\/strong>, Les entreprises doivent tenir compte de la cat\u00e9gorie de consommateurs qu'elles ciblent et de leur image de marque.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3.webp\" alt=\"factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3\" class=\"wp-image-1294\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3.webp 600w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3-300x300.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3-150x150.webp 150w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3-12x12.webp 12w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/factory-direct-custom-shoulder-rigid-boxes-wholesale-custom-sizes-colors-3-100x100.webp 100w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/categorie-produit\/luxury-gift-boxes-wholesale\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"720\" height=\"720\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4.webp\" alt=\"bo\u00eete-cadeau-papier-personnalis\u00e9e-or-foil-bulk-chocolat-bo\u00eete-cadeau-5\" class=\"wp-image-1357\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4.webp 720w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4-300x300.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4-150x150.webp 150w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4-12x12.webp 12w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4-600x600.webp 600w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/04\/Gold-Foil-Matt-Box-Manufacturer-Custom-Printed-Luxury-Cardboard-Pastry-Date-Chocolate-Gift-Packaging-Paper-Box-with-Compartments4-100x100.webp 100w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Price_and_Handicraftsmanship\"><\/span>Prix et artisanat<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>La diff\u00e9rence de co\u00fbt entre le papier brillant et le papier mat est g\u00e9n\u00e9ralement faible, et la seule diff\u00e9rence significative r\u00e9side dans la difficult\u00e9 du post-traitement. La combinaison du papier mat avec le marquage \u00e0 chaud, le gaufrage ou le vernissage UV peut donner une impression de haut de gamme, tandis que le papier brillant donne des couleurs \u00e9clatantes et un aspect brillant.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion_How_to_Choose_the_Right_Wrapping_Paper\"><\/span>Conclusion : Comment choisir le bon papier d'emballage ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>En termes simples, pour obtenir une sensation de luxe et de texture, il convient d'utiliser du papier mat ; pour obtenir un aspect et un effet visuel exag\u00e9r\u00e9s, il convient d'utiliser du papier brillant. Les diff\u00e9rents papiers ont leur utilit\u00e9, et l'accent est mis sur les points suivants <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/custom-packaging-boxes-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">le positionnement de la marque et les avantages du produit<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"About_Yisheng_Packaging\"><\/span>\u00c0 propos de Yisheng Packaging<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.yishengpack.com\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yisheng<\/a><\/strong> est une usine sp\u00e9cialis\u00e9e dans les produits commerciaux <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/wholesale-packaging-boxes\/\" target=\"_blank\" rel=\"noreferrer noopener\">bo\u00eetes d'emballage,<\/a><\/strong> offrant des solutions en gros et sur mesure pour diff\u00e9rents types de bo\u00eetes d'emballage, y compris des bo\u00eetes en papier et en plastique, des bo\u00eetes \u00e0 g\u00e2teaux, des bo\u00eetes \u00e0 cadeaux, des bo\u00eetes alimentaires, des bo\u00eetes de boulangerie et des pochettes en papier. Au service d'un large \u00e9ventail d'industries, depuis les secteurs de l'alimentation, de la p\u00e2tisserie et des cadeaux jusqu'\u00e0 celui des cosm\u00e9tiques, nous appliquons les principes suivants <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/packaging-box-manufacturing-capability\/\" target=\"_blank\" rel=\"noreferrer noopener\">une technologie de production avanc\u00e9e<\/a><\/strong> ainsi que diff\u00e9rents types d'impression et de traitements de surface, et offrent aux clients <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/custom-packaging-boxes-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">services \u00e0 guichet unique<\/a><\/strong> de la conception \u00e0 la livraison.<\/p>\n\n\n\n<p>Si vous avez besoin d'une qualit\u00e9 sup\u00e9rieure<strong><a href=\"https:\/\/www.yishengpack.com\/fr\/custom-packaging-boxes-service\/\" target=\"_blank\" rel=\"noreferrer noopener\"> bo\u00eetes d'emballage personnalis\u00e9es<\/a><\/strong>, vous pouvez <strong><a href=\"https:\/\/www.yishengpack.com\/fr\/contact-yisheng\/\" target=\"_blank\" rel=\"noreferrer noopener\">contacter Yisheng<\/a><\/strong>. Nous ferons ressortir votre marque par le biais de l'emballage.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yishengpack.com\/fr\/best-packaging-box-supplier\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"1213\" height=\"910\" src=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1.webp\" alt=\"\u00c9quipement pour le fabricant de bo\u00eetes \u00e0 g\u00e2teaux (2)_1\" class=\"wp-image-603\" srcset=\"https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1.webp 1213w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1-300x225.webp 300w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1-768x576.webp 768w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1-1200x900.webp 1200w, https:\/\/www.yishengpack.com\/wp-content\/uploads\/2025\/01\/Equipment-for-Cake-Box-Manufacturer-2_1-600x450.webp 600w\" sizes=\"(max-width: 1213px) 100vw, 1213px\" \/><\/a><\/figure>","protected":false},"excerpt":{"rendered":"<p>When personalizing packaging, the paper selection controls the final effect and company reputation. Two well-known surface finishes are matte and glossy. So, what actually differentiates matte and glossy paper when personalizing packaging? How do companies choose between them? This article will provide a detailed explanation. Visual Differences Tactile Differences For consumers, touch also influences buying, [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[],"class_list":["post-1803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/posts\/1803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/comments?post=1803"}],"version-history":[{"count":0,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/posts\/1803\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/media\/1502"}],"wp:attachment":[{"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/media?parent=1803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/categories?post=1803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yishengpack.com\/fr\/wp-json\/wp\/v2\/tags?post=1803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}