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At the just-concluded 27th Bakery China 2025, bakery food, raw materials and equipment attracted professional buyers and brand owners from all over the world. In the bustling scene, the innovative trend of food packaging boxes quietly became the “invisible protagonist” of the exhibition. Whether it is the advanced customization of traditional mooncake gift boxes or functional boxes for daily bakery products, packaging carries products and becomes a key part of brand value communication.
In this wave, Yisheng, a professional box manufacturer, has won the attention of many professional visitors and brand customers with its innovative structural design, diversified technology and flexible customization capability. So, what new packaging trends were released at this year’s Bakery Expo, and how did Yisheng recognize the trends, respond quickly to the market and take the lead in the industry? This article will reveal for you one by one.
The Trend of “high-value” Packaging Boxes Accelerates, and Brand Communication Starts from Vision.
With the rise of consumer power of Generation Z, “value is justice” is no longer limited to the product itself, and the packaging box has become the first point of contact to attract consumers’ attention. The application of high-end gift boxes and creative paper-plastic boxes is particularly prominent in the display areas of mooncakes, cakes and cookies at the Bakery Show, with the appearance design focusing more and more on visual impact and detail polishing.
Yisheng’s Mid-Autumn Festival Octagonal Gift Box with Ladies’ Figure, which adopts hot stamping, UV and local laser technology with a three-dimensional structure, attracted wide attention at the exhibition. By combining unique structural design with oriental aesthetic elements, this gift box not only carries the food itself, but also becomes an artistic medium for communication between the brand and consumers.
Environmentally Friendly Packaging Continues to Heat Up, and Paper-Plastic Material Has Become the Mainstream Choice.
Sustainable packaging is becoming a long-term strategy for brands. At the Bakery Show, many brands started to replace traditional plastic containers with biodegradable paper-plastic to enhance the environmental image of their products and meet the environmental standards of exporting countries.
Yisheng has been developing and producing paper-plastic boxes and food-grade paper bags for many years. The company uses biodegradable kraft paper, food-grade ink, PLA lining and other materials to ensure aesthetics and functionality while reducing the impact on the environment, in line with the global trend of “green packaging”.
Integration of “Structure + Function”, Packaging is More than Just Appearance.
In baked goods, the functional requirements of oil-proof, moisture-proof and easy transportation are also increasingly emphasized. Packaging products such as cake containers, snack boxes and mooncake trays not only need to be attractive, but also need to take into account the protection and convenience of storage and transportation.
Yisheng‘s display of functional bakery containers – such as double-layer cake containers, bread bags with transparent windows, and grease-proof trays – has been well received, reflecting the dual considerations of product protection and usage experience. Meanwhile, the company also supports customization of various sizes and compartmentalization methods to meet the assembly needs of different products.
Small Batch Flexible Customization Has Become A New Demand
With the accelerated marketing pace of brands, festivals, co-branding, live broadcasting and other scenarios continue to generate demand for customized boxes with multiple styles, small batches and short cycles. During the exhibition, many bakery brands put forward the hope of finding a supplier that is capable of high-end customization and flexible production.
Based on its own factory and efficient production management system, Yisheng provides one-stop service from structural design, printing process, sampling to fast delivery, and flexibly responds to customers’ customization needs. Whether it is 1,000 boxes of mid-autumn packaging or 100,000 boxes of export-grade mooncake gift boxes, we can achieve fast response and stable quality.
Yisheng: Keeping Up with the Trend, Continuously Empowering Bakery Brands to Upgrade Their Packaging.
As a professional box manufacturer with many years of experience, Yisheng always focuses on the customization and wholesale of packaging boxes for the food and bakery industry,. With strong structure R&D, printing process integration capability, and a mature supply chain, Yisheng can provide brand customers with full-process support from design sampling to mass production, support OEM/ODM cooperation, and provide professional packaging solutions for food brands, bakery chains, and e-commerce platforms.
Conclusión
The bakery industry is entering a new era of “value + environmental protection + function + customization” packaging. In this era of change and opportunity, packaging is not only a form of protection but also an extension of brand equity, and Yisheng will continue to be driven by technological innovation and in-depth service cultivation, empowering more bakery brands to upgrade their packaging and enhance their competitiveness in the market.
Welcome to learn more about customized packaging solutions, or contact us for samples and quotes!
